VIDEO EDITOR
CGI Communications (Rochester, NY)
February 2019 - Current
Produced video content and advertisements for cities, municipalities, and businesses.
> Created over 700 videos.
> Ad aired during Super Bowl
> Video of the Month winner
> Delivered at least 6 videos per week.
> Worked closely with a team of producers, scriptwriters, and videographers to deliver quality content to our clients.
> Worked hand-in-hand with clients to ensure their vision materialized.
> Aided Social Media Team in creating over 80 social media ads for clients in 2020.
Senior content creator
Rochester Institute of Technology
May 2018 - December 2018
Produced high quality promotional videos, photography, and blog articles to support the marketing and communication objectives of the departments within Finance and Administration.
Social media Community manager
Rochester Institute of Technology
January 2018 - May 2018
> Managed and supervised a team of 6 undergraduate students
> Developed and managed social media platform strategy and content for Facebook, Twitter, Instagram
> Created video and photography content for 9 departments within Finance and Administration
> Managed brand reputation by monitoring social media platforms (Reddit, Facebook, Twitter, and Instagram)
> Formed strong relationships with key executives in order to collaborate on projects to support the marketing and communication objectives of the division.
> Copy editor, reviewed 3 blog articles per week
> Maintained a clear and focused brand voice
> Created monthly analytic reports - Instagram, Twitter, Facebook, Google Analytics
Brand management and social media intern
Business Advantage Inc. (Rochester, NY)
June 2017 - August 2017
> Managed two brands: Sherman EDGE and The Suburban Outlaw - created consistent brand image and improved UI of websites to make content easier to access
> Created weekly analytics reports - Instagram, Twitter, Facebook, LinkedIn, Google Analytics
> Conducted critical analysis of analytics results in order to identify opportunities for content
> Created email and press databases
> Increased web traffic to Suburban Outlaw by 182%
> Increased web traffic to Sherman EDGE by 87.6%
FREElance
PHOTOGRAPHER/
VIDEOGRAPHER
17th Kahuna
October 2015 - Current
> Collaborated with clients to assess their needs and wants, brought ideas to fruition
> Produced recruitment video for Seton Catholic School - 3000+ views
> Produced promotional video for 531 Fitness - 2000+ views
> Produced promotional video for ReUp Sneakers Grand Opening - 3000+ views
> Produced a Nike ad for portfolio - 1000+ views